Tesco cool on plan to host GPs (PF 23/3/07)

Marketing mix: place.

News analysis – Future teaching to be up close and personalised (PF 12/1/07)

2020 Vision Report

Ethical issues – when you look at average attainment, you are ignoring a tail of under-achievement. The Government wants to be more individual on moral grounds.

Marketing mix:

Product – personalised rather than generalised education

Price – proposals have not been costed, and could come to nothing is not backed up by funding.

People – teachers to become more professional again: relax target restrictions on them and a more flexible National Curriculum.

Process – teachers to identify pupils not making progress and make progress plans.

Emphasis on professional standards and schools formulating their own strategies – disaggregation. But whole concept of National Curriculum is opposite.

Staff issues cloud maternity shake-up (PF 9/2/07)

Place – how are maternity services to be distributed: Choice of home, midwife-led hospital unit or consultant-led regional unit.

Promotion – selling changes in provision to the public

People – new arrangements would need more midwifes and obstetricians

Physical – public attachment to physical infrastructure: local maternity hospital units would be downgraded.

Process – making sure it all works